TALENT
Turn talent visibility
into value
From ambassadors and campaigns to appearances and collaborations, we connect brands with the right talent – and deliver results that count.
> Ambassador Campaigns
We secure celebrity talent through both paid partnerships and earned relationships
> Appearances & Events
Celebrity and VIP appearances that create cultural moments, social reach and press traction
> Equity Deals
Partnerships that create shared IP through limited editions, licensing, and co-created content
How We Work
> Brief & Audience Fit
We define your objectives, audience and brand voice.
> Negotiation
We identify best-fit talent and manage all rights, usage, fees and deliverables
> Measurement & ROI
We track press reach, engagement, EMV and sentiment to demonstrate impact
> Shortlist & Insights
Using a mix of industry insight and audience analysis tools – from awareness and appeal to past performance and expected media value
> Execution & Liaison
Full logistics, talent management and on-site support from start to finish
F1 x Visit Abu Dhabi