Launching JOY Wine With a Live Set From Ella Eyre

ELLA EYRE X JOY WINE – LAUNCH EVENT

JOY Wine was built to make wine feel accessible, fun and unserious for Gen Z and millennial drinkers – the launch needed to feel exactly like that.

GTN secured Ella Eyre to headline the launch with a live performance, sharing the experience with her 1.1 million followers and bringing JOY’s message of celebration to life.