A New Crowd for a Festival of Ideas

FT WEEKEND FESTIVAL — VIP GUESTLIST

FT Weekend Festival brings together some of the sharpest voices in ideas, culture and current affairs. GTN was asked to curate a guest presence that extended that world into fashion, wellness and lifestyle, without diluting it.

GTN secured a considered guest list including Zara Martin, Poppy Jamie, Mika Simmons, Lilah Parsons, Pips Taylor, Colette Cooper, Erica Bergsmeds, Dee Moran, Nettie Wakefield, Harlie Briggs, Max Hurd, Mark Ebulué and Alexander Lincoln, among others – figures whose own audiences span media, wellness and contemporary culture.

Their attendance connected FT Weekend Festival with audiences beyond its traditional readership, extended through content shared directly from guests across their own channels.